Rich media with an in-ad game promoting the new Jak II Sony Playstation game.
Rich media with an in-ad game promoting the new Jak II Sony Playstation game.
The game (a derivation of the classic “whack-a-mole”) was designed to (intentionally) get progressively faster. When it reached the final stage (which I lovingly called the “chaos round”), metalheads were popping/ducking at such speeds and in such numbers that it was entirely impossible to make it through the round without a failing score.
Link to archived creative here.
+ Flash development
This entry was posted on Wednesday, December 8th, 2004 at 16:54. It is filed under TBWA\Chiat\Day, Work and tagged with AS2, banners, Flash, game, Sony Playstation, TBWA\Chiat\Day. You can follow any responses to this entry through the RSS 2.0 feed.
An interactive video rich-media ad which follows a woman on her morning run. As she moves through the seasons, her wardrobe changes and a selection menu is displayed behind her. At any given moment, the user can select from the product menu, see details about that particular product, and (if they wish) go directly to that product’s page on the Nike Store site.
Using the Microsoft Kinect for sensor input, Adobe AIR for display, and a number of open-source drivers/frameworks for everything in-between, Daydreamer was a digital installation project that allowed the user to create music and visuals through moving their bodies. Along with the previously mentioned tools, I also utilized NITE & OpenNI (for Kinect data parsing), […]
It looks a little chintzy, but YOU try fitting a physics engine, sound AND good graphics into a non-rich media ad. Final ad size fit nicely under the 40k limit… coming in at a svelte 37k
Created a WordPress-powered site for a design group in LA. It’s that’s navigable via either desktop & iPad. http://canyondesigngroup.com
In the early 2000’s, Nissan was set to relaunch its fabled “Z” model. Chiat was tasked with creating the microsite to build buzz and provide enthusiasts with a few tasty media bits prior to the launch of the 350Z. Link to archived site here. + Flash development
A website created to promote the relaunch of the Indian motorcycle brand. Link to archived site here. + Flash development
Created a concise mobile site for Methodist Health System using the Javascript mobile framework jQTouch. Having looked at the analytics for the client’s site, I determined that the current mobile users had been visiting bestcare.org looking for a distinct subset of information. So, rather than try to cram all of the content from the standard […]
I have a new source of time-suckage, and its name is the Kinect. Back in December, someone hacked Microsoft’s Kinect.. allowing computers to interface and receive raw data from the full-body motion/gesture sensing device. A week or two ago, in early January, another group created an AS3 solution. The solution consists of a command-line socket […]
A microsite where visitors could record video of themselves (via their computer’s onboard camera) singing along with the AskDeals jingle track and share the resulting video. The home/landing page of the microsite played an seamless & endless loop of all submitted tracks.
A reusable AS3 codebase, used to create dynamic display ads for eBay. Packages up all of the service calls, load management, asset/font management, etc into a nice little package that’s fairly lightweight and super-easy to integrate into each project’s Flash creative. Drops development turnaround time for dynamic creative from a couple weeks to about […]