Dynamic display advertising campaign created for (the online) Nike Store. Applied concepts of polymorphism and runtime compositing to create a lightweight shell which pulled in the proper visual and text assets depending on the configuration received from the server.
Dynamic display advertising campaign created for (the online) Nike Store. Applied concepts of polymorphism and runtime compositing to create a lightweight shell which pulled in the proper visual and text assets depending on the configuration received from the server. Worked with dynamic ad trafficker Tumri when it came to ad deployment.
The ads shown below are demo units, and aren’t hooked up to any live data.
2008 Back To School campaign
+ Flash development
+ Dynamic adserver integration
2010 World Cup campaign (prototype)
Flash development
This entry was posted on Monday, December 8th, 2008 at 17:39. It is filed under Agency.com, Work and tagged with Agency.com, AS2, AS3, banners, dynamic display advertising, Flash, Nike, Scene7. You can follow any responses to this entry through the RSS 2.0 feed.
Rich media with an in-ad game promoting the new Jak II Sony Playstation game.
It looks a little chintzy, but YOU try fitting a physics engine, sound AND good graphics into a non-rich media ad. Final ad size fit nicely under the 40k limit… coming in at a svelte 37k
Nike’s rich media ad for the 2009 holiday season.
A dynamic display ad that took data from the eBay Motors API and displayed said data using the Yahoo Maps API. Geotargeting was used in ad trafficking, allowing the map to initialize at the user’s approximate location. + System architecture + public & private API integration + Flash development
An internal cross-platform smartphone app for use by Phenomblue employees. Aggregated several internal services and provided a web-service-fed employee directory. Also implemented push notifications.
Pushdown rich media unit for Prestone. Involved video playback & a video selector allowing user to watch a second video once the first had completed.
A website created to promote the relaunch of the Indian motorcycle brand. Link to archived site here. + Flash development
Flash rich media expandable unit with animation & video playback functionality.
Combine Adobe AIR with Bluetooth with BlueCove (a lightweight server capable of relaying said Bluetooth data) and you get the, (maybe) cleverly-named “Hello There”. When running, it constantly scaned for Bluetooth devices in-range & made note of their device ID.
Pushdown HTML5 unit for Blue Diamond Almonds & NBC.