In the early 2000’s, Nissan was set to relaunch its fabled “Z” model. Chiat was tasked with creating the microsite to build buzz and provide enthusiasts with a few tasty media bits prior to the launch of the 350Z.
Link to archived site here.
+ Flash development
This entry was posted on Wednesday, October 31st, 2001 at 11:44. It is filed under TBWA\Chiat\Day, Work and tagged with AS2, Flash, Flash development, microsites, Nissan, TBWA\Chiat\Day. You can follow any responses to this entry through the RSS 2.0 feed.
Pushdown HTML5 unit for Blue Diamond Almonds & NBC.
An interactive video rich-media ad which follows a woman on her morning run. As she moves through the seasons, her wardrobe changes and a selection menu is displayed behind her. At any given moment, the user can select from the product menu, see details about that particular product, and (if they wish) go directly to that product’s page on the Nike Store site.
A dynamic display ad that took data from the eBay Motors API and displayed said data using the Yahoo Maps API. Geotargeting was used in ad trafficking, allowing the map […]
Rich media with an in-ad game promoting the new Jak II Sony Playstation game.
Hypothetical scenario: You’re about to take a one-way roadtrip from San Francisco to Omaha… Your girlfriend expresses concern… worried about you driving too much, worried about possible road conditions… Possible solution? My Roadtrip Dashboard!
Initially thought up as a project where I could use a ColdFusion beta (I’d never even touched CFML), once the ColdFusion beta expired, it then became a project for me to learn PHP and mySQL… I then later went on to make a (throwaway) port of the site in order to learn .NET.
Combine Adobe AIR with Bluetooth with BlueCove (a lightweight server capable of relaying said Bluetooth data) and you get the, (maybe) cleverly-named “Hello There”. When running, it constantly scaned for Bluetooth devices in-range & made note of their device ID.
An internal cross-platform smartphone app for use by Phenomblue employees. Aggregated several internal services and provided a web-service-fed employee directory. Also implemented push notifications.
Dynamic display advertising campaign created for (the online) Nike Store. Applied concepts of polymorphism and runtime compositing to create a lightweight shell which pulled in the proper visual and text assets depending on the configuration received from the server.
Corporate home for TBWA Worldwide. Flash configured itself via a configuration file, which was generated by a TBWA-made CMS admin area. Map/location section utilized Flash Remoting (AMFPHP flavor) to sort/filter through the huge number of TBWA offices before drawing to screen for the user.