Dynamic display advertising campaign created for (the online) Nike Store. Applied concepts of polymorphism and runtime compositing to create a lightweight shell which pulled in the proper visual and text assets depending on the configuration received from the server.
Dynamic display advertising campaign created for (the online) Nike Store. Applied concepts of polymorphism and runtime compositing to create a lightweight shell which pulled in the proper visual and text assets depending on the configuration received from the server. Worked with dynamic ad trafficker Tumri when it came to ad deployment.
The ads shown below are demo units, and aren’t hooked up to any live data.
2008 Back To School campaign
+ Flash development
+ Dynamic adserver integration
2010 World Cup campaign (prototype)
Flash development
This entry was posted on Monday, December 8th, 2008 at 17:39. It is filed under Agency.com, Work and tagged with Agency.com, AS2, AS3, banners, dynamic display advertising, Flash, Nike, Scene7. You can follow any responses to this entry through the RSS 2.0 feed.
Corporate home for TBWA Worldwide. Flash configured itself via a configuration file, which was generated by a TBWA-made CMS admin area. Map/location section utilized Flash Remoting (AMFPHP flavor) to sort/filter through the huge number of TBWA offices before drawing to screen for the user.
Hypothetical scenario: You’re about to take a one-way roadtrip from San Francisco to Omaha… Your girlfriend expresses concern… worried about you driving too much, worried about possible road conditions… Possible solution? My Roadtrip Dashboard!
A dynamic display ad that took data from the eBay Motors API and displayed said data using the Yahoo Maps API. Geotargeting was used in ad trafficking, allowing the map […]
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An interactive video rich-media ad which follows a woman on her morning run. As she moves through the seasons, her wardrobe changes and a selection menu is displayed behind her. At any given moment, the user can select from the product menu, see details about that particular product, and (if they wish) go directly to that product’s page on the Nike Store site.
Nike’s rich media ad for the 2009 holiday season.
A website created to promote the relaunch of the Indian motorcycle brand. Link to archived site here. + Flash development
An immersive environment to introduce the user to the characters and experiences of the new Sony Playstation game Primal. Utilized cut-scene video for level transitions.
Flash animation created for use as a sales loop video at Earthlink events. + Flash development
Rich media with an in-ad game promoting the new Jak II Sony Playstation game.